I am Bharathi Vuddhandravu, a fashion merchandising graduate student in San Francisco with a designer’s eye and a merchandiser’s mindset. I began my journey in fashion design, where I learned how products come to life from the first sketch to the final stitch. Today I use that foundation to understand consumers, build assortments, analyze numbers, and make confident buying decisions.

I am passionate about discovering trends, studying shopper behavior, and creating products that balance creativity, function, and profitability. I enjoy working with retail math, sourcing, brand storytelling, and turning insights into strong product strategies.

Outside of work, I love solo travel, exploring stores, and spending time studying bags, fabrics, and displays. My goal is to grow into a fashion buyer or merchandiser who brings thoughtful, sustainable, and well curated products to the market.